Web Store Design
Interactive 3D animation

Enhancing Customer Experience through Interactive 3D Product Animation.

Miu Wu - Web design AI immigration App
person graphic

Project Overview

This project involved developing an interactive 3D animation for a web store. The animation was designed to enhance customer understanding of the product by depicting its features and functions from various angles. The aim was to provide a user-friendly and engaging visual aid to help customers make informed purchasing decisions.

My Role

As the lead 3D animator, I directed the full animation process, from inception to final rendering. Collaborating with a software engineer, I ensured our interactive 3D animation functioned seamlessly on the website, incorporating senior feedback throughout the project.

Discover

• User Research

• User Interview

• Competitor Analysis

Define

• Persona

• Empathy Map

• Affinity Mapping

Ideate

• User Flow

• Card Sorting

• Information Architecture

Design

• Low Fidelity

• High Fidelity

Test

• Usability Testing

• Implementing Feedback

Project Duration

2

Weeks

11+

Screens

3

3D Animations

Tool Used

reporting

Figma

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Adobe Photoshop

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Adobe Illustrator

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Blender

Challenges & Accomplishments:

Navigating the challenge of optimizing high-quality animation for web, I successfully created three interactive animations through research and technique application, enhancing product understanding, user engagement, and sales.

Animation that shows the inside of the product

Animation that shows the handle of the product

Animation that shows the fully assembled product